Design strategies and willingness to pay for circular economy service policies in sustainable tourism

作     者：Suhardono, Sapta Phan, Thi Thanh Thuy Lee, Chun-Hung Suryawan, I Wayan Koko 

作者机构：Environmental Sciences Study Program Faculty of Mathematics and Natural Sciences Universitas Sebelas Maret Surakarta 57126 Indonesia Faculty of Natural Resources & Environment Dong Nai Campus Vietnam National University of Forestry Bien Hoa Dong Nai 810000 Viet Nam Department of Natural Resources and Environmental Studies College of Environmental Studies and Oceanography National Dong Hwa University Taiwan Hualien 97401 Taiwan Department of Environmental Engineering Faculty of Infrastructure Planning Universitas Pertamina Jalan Sinabung II Jakarta Terusan Simprug 12220 Indonesia Center for Environmental Solution (CVISION) Universitas Pertamina Jalan Sinabung II Terusan Simprug Jakarta 12220 Indonesia Center for Interdisciplinary Research on Ecology and Sustainability College of Environmental Studies and Oceanography National Dong Hwa University Taiwan Hualien 97401 Taiwan 

出 版 物：《Environmental Challenges》 (Environ. Challenge.)

年 卷 期：2025年第18卷

主　　题：Circular economy Design strategies Structural equation modeling Sustainable tourism Willingness to pay 

摘      要：The transition towards a circular economy within the tourism industry is increasingly seen as essential to achieving sustainable development goals. This study explores the relationships between various design strategies, tourists willingness to pay (WTP) for sustainable practices, and their participation in circular economy activities. Using Structural Equation Modeling (SEM) to analyze data collected from 640 tourists in Bali, the research identifies the critical factors that influence tourists engagement with sustainability. The findings reveal that design strategies focused on longevity, serviceability, reusability, and material recovery significantly enhance WTP for sustainable practices. In turn, WTP is shown to be a key driver of participation in circular economy activities, such as purchasing recycled items and green purchasing behaviors. However, barriers such as cost concerns, lack of awareness, and limited incentives pose significant challenges to widespread adoption. © 2025 The Authors