The research in market segmentation includes two main parts. We first focus on discussing the market segmentation problem by applying clustering technique in data mining discipline. The partition of market is based on...
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ISBN:
(纸本)0780384032
The research in market segmentation includes two main parts. We first focus on discussing the market segmentation problem by applying clustering technique in data mining discipline. The partition of market is based on users' preference data and not on the commonly used one, users' attribute data. In that way, the definition of distance between two customers by their preference to a set of specified competing products is given. In stead of starting from scratch, the self-organization feature map is adopted as a basic clustering framework. In order to process the preference data, some necessary modifications are made. Both theoretic analysis and practical experiment are presented in this paper, which make us confident of that the algorithm we proposed has excellent performance and could discover the potential clustering patterns in the complex datasets. The second part is focus on displaying market segmentation structure. We apply visualization technique to representing the market structure clearly in a two dimensional plane so that the marketers can make their market strategies easier. The two main parts are organized as an integrated approach. Such an approach includes three core steps: preference data collecting step, preference data clustering step by SOM neural networks and visualization step by ideal point model. There are three main advantages of the approach: firstly, the approach is based on well-defined mathematic models and can be supported by a series of numeral methods. Secondly, it does not have to face the tough market variable selection problem because we focus on preference data, not on evaluators' attribute data (demographic or geographic data etc.). Finally, the approach can produce multi-scale view of market segmentation results. The experiments show that the approach yields meaningful results and is comparable and complemented to the most general ones.
作者:
Wu, BCYoung, GSSchmidt, WChoppella, KDr. Bi-Chu Wu:received a PhD in Mechanical Engineering from the University of Maryland
College Park in 1991. She has worked on projects involving naval architecture design optimization solid mechanics and database development. Presently a senwr engineer with Angle Incorporated Dr Wu's research interests are in design optimization and fuzzy logic applications. Dr. Gin-Shu Young:
a senior engineer with Angle Incorporated holds a PhD in Mechanical Engineering from the University of Maryland College Park. As a guest researcher with National Institute of Standards and Technologies from 1990 to 1993 he worked on vision-based navigation for autonomous vehicles. His experience also includes applications of optimization fuzzy logic neural network and genetic algorithm methods to engineering system design Mr. William Schmidt:co-founded Angle Incorporated in 1990 and has served as Vice PresidentlChiefScientist during this tame. He holds a B.Sc. in Applied Science from the Naval Acadt?my and an M.Sc. in Physics from the Naval Post Graduate School. He has cner 20 years experience in technical leadership
material and personnel management. He has led the application of computer aided design (CAD) and Product Model Information Exchange to the shipbuilding industry. His experience also includes leading the amlication of model based operational analysis to support the Live Fire Test Program for DDG 51 Class Destroyers. Mr. Krishna M. Choppella:is a Sofware Engineer at Eidea Laboratories
Incotporated where he works on componentbased distributed enterpvise frameworks. He has been involved in creating data analysis tools for the US Nay by integrating CAD modeis databases and graphical front ends. His work in the Masters degree program in Mechanical Engineering at the University of Texas at Austin was in di0ddase.r spectroscopy of combustion products in porous-matri burners. He received his Bachelors degree in Electrical Engineering in India. He was a Research Associate at the Centre for Laser Technology and Project Engi
Ship design is often multidisciplinary involving several design elements with various types of objectives and constraints (O/C) some easily described as mathematical formulas, others better modeled as descriptive asse...
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Ship design is often multidisciplinary involving several design elements with various types of objectives and constraints (O/C) some easily described as mathematical formulas, others better modeled as descriptive assertions. This paper describes a method based on fuzzy functions and an integrated performance index to model O/C using descriptive assertions to be used with mathematical formulas in optimization. Another issue addressed in this paper concerns the coordination of design elements when sequentially coupled, that is, when one leads the other and the performance of the follower depends greatly on the design of the leader. Based on neuro-fuzzy techniques, the method described here coordinates and optimizes sequentially coupled elements. The two methods are applied to machinery arrangement (MA) and pipe routing (PR). Preliminary models for optimization of MA and PR are described considering convenience, producibility: engine room size, interference and location as factors in the O/C set. Some test results from MA/PR applications are presented and discussed. The methods are generic and can be extended to other elements in ship design. They are mutually independent and may be used separately Two advantages of their use are an improvement in overall performance and a reduction in the need for redesign of elements.
In this article a multimedia computer-assisted learning (MCAL) system is presented. The major objective of this work was to investigate the potential of using such systems as tools for transferring instructional cours...
In this article a multimedia computer-assisted learning (MCAL) system is presented. The major objective of this work was to investigate the potential of using such systems as tools for transferring instructional course information through various types of computer media as opposed to the classic CAL systems. The philosophy and techniques employed to design the system are investigated. Usage of the implemented system and its merits have been illustrated through its application to teach engineering students and technicians the theory and concepts of marine radar. System design, implementation, test, and revision phases are presented and discussed.
Describes the FAST concurrent engineering (CE) implementationmethodology that has been developed by the authors at CranfieldUniversity, through research and consultancy activities. The methodologyis presented in a pa...
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Describes the FAST concurrent engineering (CE) implementationmethodology that has been developed by the authors at CranfieldUniversity, through research and consultancy activities. The methodologyis presented in a paper‐based work‐book and describes three stages acompany could proceed through to take it from an initial interest in CE,to the successful implementation of a pilot CE product developmentproject and then expansion. The focus is on the introduction ofmultidisciplinary product development teams as the main vehicle forradically improving product development performance.
This article presents efforts to improve the presentation of material in high frequency, microwave, and electronics laboratories using multimedia technology. A crowded undergraduate curriculum leaves little time to dw...
This article presents efforts to improve the presentation of material in high frequency, microwave, and electronics laboratories using multimedia technology. A crowded undergraduate curriculum leaves little time to dwell on difficult concepts in these areas of study, yet the laboratory experience is enhanced by greater understanding. A moderate or small-sized electrical engineering department is well suited for a one-on-one approach to teaching where close faculty—student interaction serves to fill many student needs. Even in this environment, better visualization tools may increase learning by reinforcing material introduced in the classroom. This project uses multimedia to enhance instruction and presentation in the high frequency, microwave, and electronics laboratories.
The Signal Processing Instructional Facility (SPIF Lab) is an experiment in using in interactive multimedia for teaching concepts related to linear systems theory and signal processing. The goals of the SPIF lab are t...
The Signal Processing Instructional Facility (SPIF Lab) is an experiment in using in interactive multimedia for teaching concepts related to linear systems theory and signal processing. The goals of the SPIF lab are to augment, enhance, and interconnect sophomore, junior, and senior level courses with the common thread of linear systems and transforms by unifying the experimentation medium. In this fashion, physical phenomenon is returned to the forefront of engineering education. The laboratory features powerful Mathematica Notebooks (a form of hypertext) and interactive applications that use dedicated DSP microprocessors.
作者:
Hamed, S.A.Dr. Sadeq A. Hamed (1957) received his B.Sc. degree in Electrical Power Engineering from Damascus University
Syria in 1980. From 1980 to 1982 he has been with the Department of Electrical Engineering at the University of Jordan Ammad/Jordan. He obtained the M.Sc. degree in Power Electronics and Systems and the PhD degree in Power Electronics from the University of Manchester Institute of Science and Technology (UMIST) Manchester/GB in 1983 and 1986 respectively. In 1986 he joined the Department of Electrical Engineering. Jordan University as an Assistant Professor. In 1991 became an Associate Professor at the same department. His research activities include modelling and simulation of AC/DC drive systems pulse-width modulation control of motor implementation of computer-controlled drive systems energy saving in the electrical drive industry. (Jordan University Department of Electrical Engineering Amman/Jordan T + 96 26/843555 - 28 13 Fax + 9626/8485 58)
With the increasing availability of power transistor switches, PWM controlled rectifiers can efficiently and economically be employed in low and medium power applications of DC drive systems. In this paper, steady‐st...
作者:
Li, K.Tassoudji, M.A.Shin, R.T.Kong, J.A.Department of Electrical Engineering and Computer Science and Research Laboratory of Electronics
Massachusetts Institute of Technology Cambridge Massachusetts 02139 Kevin Li:received his BS and SM degrees (1990) in Electrical Engineering and EE (Electrical Engineer's) degree (1991) from the Massachusetts Institute of Technology
where he is currently pursuing his PhD in Electrical Engineering. Since 1990 he has been the recipient of a United States Air Force Laboratory Graduate Fellowship. His main research interests include electromagnetic scattering radar cross section prediction and numerical techniques. Mr. Li is a member of Tau Beta Pi and a student member of IEEE. M. Ali Tassoudji:received his BS (1987) and MS (1989) degrees in Electrical Engineering from the University of Michigan
Ann Arbor. Since 1989 he has been a research assistant at the Massachusetts Institute of Technology where he is currently working towards his PhD in Electrical Engineering. His research interests include electromagnetic scattering and propagation modeling of microwave circuits and numerical techniques. Mr. Tassoudji is a member of IEEE and Eta Kappa Nu. Robert T. Shin:received his SB (1977)
SM (1980) and PhD (1984) in Electrical Engineering from the Massachusetts Institute of Technology. Since 1984 he has been a member of the Air Defense Techniques Group at MIT Lincoln Laboratory as a Research Staff member and as a Senior Staff member from 1989. His research interests are in the areas of electromagnetic wave scattering and propagation theoretical model development and data interpretation for microwave remote sensing. He is the coauthor ofTheory of Microwave Remote Sensing(Wiley 1985). Dr. Shin is a member of The Electromagnetics Academy IEEE American Geophysical Union Tau Beta Pi Eta Kappa Nu and Commission F of the International Union of Radio Science. Since 1987 he has served on the Editorial Board of theJournal of Electromagnetic Waves and Applications(JEWA). Jin Au Kong:is Professor of Electrical Enginee
The finite difference-time domain (FD-TD) technique is applied to the solution of Maxwell's equations. A computer program, which can be used to simulate and study numerous electromagnetic phenomena, is developed a...
The finite difference-time domain (FD-TD) technique is applied to the solution of Maxwell's equations. A computer program, which can be used to simulate and study numerous electromagnetic phenomena, is developed and implemented on an IBM 386 compatible personal computer. The FD-TD technique is a useful tool for students in electromagnetics. The technique is flexible and can be applied to many basic EM scattering and radiation problems. Because field solutions are found as a function of time, visualization of the propagation of the EM fields is possible. The FD-TD technique is implemented for a two-dimensional rectangular grid in conjunction with a second-order absorbing boundary condition. Both E- and H-field polarizations are analyzed. Finite objects consisting of dielectric, magnetic and conducting materials, and perfectly conducting infinite ground planes are modeled. Plane wave and line current sources are implemented. In addition to the capability of animating the propagation of the EM fields, radiation and scattering patterns can be generated.
The adaptation of available structural mechanics software to solve microwave problems is possible by the analogy between the differential equations. A brief review of the analogy between transverse or shear waves in e...
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The adaptation of available structural mechanics software to solve microwave problems is possible by the analogy between the differential equations. A brief review of the analogy between transverse or shear waves in elasticity and electromagnetic waves is presented, followed by a more detailed discussion of the adaptation of a program to obtain the resonant frequencies of a rectangular resonant cavity, doing a three-dimensional analysis. The geometry of the electric field is also obtained for the resonant modes.
作者:
NARAYANAN, VMANELA, MLADE, RKSARKAR, TKDepartment of Electrical and Computer Engineering
Syracuse University Syracuse New York 13244-1240 Viswanathan Narayanan was born in Bangalore
India on December 14 1965. He received the BE degree in Electronics and Communications from B.M.S. College of Engineering Bangalore in 1988. He joined the Department of Electrical Engineering at Syracuse University for his graduate studies in 1989 where he is currently a research assistant. His research interests are in microwave measurements numerical electromagnetics and signal processing. Biographies and photos are not available for M. Manela and R. K. Lade.Tapan K. Sarkar (Sf69-M'76-SM'X1) was born in Calcutta. India
on August 2 1948. He received the BTech degree from the Indian Institute of Technology Kharagpur India in 1969 the MScE degree from the University of New Brunswick Fredericton Canada in 1971. and the MS and PhD degrees from Syracuse University. Syracuse NY in 1975. From 1975-1976 he was with the TACO Division of the General Instruments Corporation. He was with the Rochester Institute of Technology (Rochester NY) from 1976-1985. He was a Research Fellow at the Gordon Mckay Laboratory Harvard University Cambridge MA from 1977 to 1978. He is now a Professor in the Department of Electrical and Computer Engineering Syracuse University. His current research interests deal with numerical solutions of operator equations arising in electromagnetics and signal processing with application to system design. He obtained one of the “ best solution” awards in May 1977 at the Rome Air Development Center (RADC) Spectral Estimation Workshop. He has authored or coauthored more than 154 journal articles and conference papers and has written chapters in eight books. Dr. Sarkar is a registered professional engineer in the state of New York. He received the Best Paper Award of the IEEE Transactions on Electromagnetic Compatibility in 1979. He was an Associate Editor for feature articles of the lEEE Antennas arid Propagation Sociefy Newsletter and was
Dynamic analysis of waveguide structures containing dielectric and metal strips is presented. The analysis utilizes a finite difference frequency domain procedure to reduce the problem to a symmetric matrix eigenvalue...
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Dynamic analysis of waveguide structures containing dielectric and metal strips is presented. The analysis utilizes a finite difference frequency domain procedure to reduce the problem to a symmetric matrix eigenvalue problem. Since the matrix is also sparse, the eigenvalue problem can be solved quickly and efficiently using the conjugate gradient method resulting in considerable savings in computer storage and time. Comparison is made with the analytical solution for the loaded dielectric waveguide case. For the microstrip case, we get both waveguide modes and quasi-TEM modes. The quasi-TEM modes in the limit of zero frequency are checked with the static analysis which also uses finite difference. Some of the quasi-TEM modes are spurious. This article describes their origin and discusses how to eliminate them. Numerical results are presented to illustrate the principles.
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