马尔库塞消费异化理论及其现实启示

作     者：李欣 

作者机构：中央民族大学马克思主义学院北京 

出 版 物：《哲学进展》 (Advances in Philosophy)

年 卷 期：2025年第14卷第1期

页      面：1-5页

学科分类：01[哲学] 0101[哲学-哲学] 

主　　题：马尔库塞 消费异化 异化 

摘      要：马尔库塞以资本主义社会为对象,对消费异化进行深层次的剖析,论述了消费异化的表现、原因、危害以及摆脱消费异化的途径。消费异化表现为消费目的的异化和消费观念的异化。在他看来,科学技术的控制、虚假需要的诱导、大众传媒的操纵是造成消费异化的重要原因。马尔库塞对消费异化的研究和批判,有利于引导人们建立正确的幸福观,倡导绿色的消费观,树立文明的生态观,从而实现人、社会、自然的健康发展。Marcuse takes capitalist society as the object and conducts a deep analysis of consumer alienation, discussing the manifestations, causes, harms, and ways to get rid of consumer alienation. Consumer alienation is manifested as the alienation of consumption purposes and consumption concepts. In his view, the control of science and technology, the induction of false needs, and the manipulation of mass media are important reasons for consumer alienation. Marcuse’s research and criticism of consumer alienation are conducive to guiding people to establish a correct view of happiness, advocating a green consumption concept, and establishing a civilized ecological concept, thereby achieving the healthy development of humans, society, and nature.